I'm not referring to one profile on one site. I'm referring to your overall social media profile aka your brand. Ya'll know I am big on branding! When you are trying to craft the perfect social media profile, it’s important to think about what matters. Social media comes in all different shapes and sizes these days. There are a lot of different elements that go into crafting the perfect social media profile. And you have to consider what you want out of your profile, and how you can get the best possible outcome.
Many people use social media profiles as a way of interacting and keeping in touch with friends and family. But, a lot of people like to use social media as a way of boosting their profile as working professionals. Here are a couple of ideas for what you can do to up your social media game, and boost your profile.
Attract More Followers
If you are a blogger, or you work in social media, your goal of social media will be to attract and have as many followers as you can, which can lead to more website views… which can lead to more opportunities…. which can lead to more money. Unfortunately, with some opportunities it is all a numbers game. So, you want your profile to stand out and your reputation to grow. And one of the major ways of achieving that is to make sure you attract as many followers as you can. One step to achieving this is to make sure that your social media profiles stand out. You’ll find that more people will visit and interact with you. Think about it this way… when you come upon an ugly website that is missing photos, or has wild colors, do you stay or do you click away? When you click on an Instagram profile full of blurry photos are you likely to follow? Nope. You want to attract as many followers as you can, and the way to do that is to ensure that you make your profile more attractive. Make your Twitter, Facebook, Instagram, and Pinterest profiles match. Incorporate your logo in a tasteful way. Get rid of outdated info. And share the best content.
Keep Up With Social Media While on the Go
After you have perfected the look of your profile, you need to actually use one. One important way to draw more followers is to interact more. This can be hard if you are on the go all of the time. Luckily all of the major social networks have pretty good apps to help you keep up with what is going on. This way you can keep pushing out content while out and about. Now, I'm lucky to have an unlimited data plan, so I have no worries when it comes to uploading pics and videos from my phone. Depending on what you have, you may want to adjust your plan if you are going to be using it more. If it's in your area, check out a carrier like www.Suddenlink.com to find a plan.
You have to make sure you are active on your profile as much as possible. It's hard. Trust me… I know! But, if you’re serious about boosting it and creating something great you need to be up to date. That means you've got to have a presence on social media at all times. So, you need to get on your profile every day and interact with your followers. And you can schedule relevant info to post throughout the day. Also, you might have questions or comments from followers that need to be responded to, and it’s important to make sure that respond to those in a timely manner.
Don't Give Up
It can be a slow road to build a community of authentic, engaged followers. But, it can happen. The important thing is to stick to it and don't give up. Keep being yourself. Keep sharing. And have patience.
Crafting the ideal social media profile is something you need to make sure you get right. It can really boost your profile and reputation and is perfect for attracting the right kind of attention.