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You are here: Home / Potpourri / Heineken Breathalyzer iPhone app

Heineken Breathalyzer iPhone app

January 11, 2010 by Kris McDonald Leave a Comment

This is a Sponsored Post written by me on behalf of Heineken. All opinions are 100% mine.

The Heineken Know The Signs website is a campaign to get the public to drink responsibly. It has been a succesful campaign so far that aims at showing people how they look and act when they have had one too many.

They are expanding their campaign to position themselves as a social responsible beer brand and make people aware of alcohol over-consumption. They have come up with a fun and unique way to do this for iPhone users.

The Heineken Know the Signs Breathalyzer app turns your phone into a realistic breathalyser. Of course it does not really function, but it is fun anyway to show off to tipsy friends.

When you first run the app it asks you to specify your country and birth date to insure that you are old enough to drink. Before running the breathalyser, you choose the “character” that you think matches your friend.  The choices are The Groper, The Sleeper, The Exhibitionist, the Crier, The Fighter, The Stumbler, The Flirt, or the Randomizer if you are not so sure. Once that is done, you click a button to start the breathalyser and blow hard into the mic for 3 seconds. When the countdown is done, it will “analyze” your breath and tell you if you passed or failed.

Download the Heineken Breathalyzer iPhone app today and have some fun with your friends while teaching then a lesson about having one too many!

Filed Under: Potpourri

Kris McDonald is Chicago mom to 2 sets of twins, wife, photography nut, gadget addict, travel addict, and tech blogger who has worked in IT for over 20 years. She figured out a while ago that she was destined to be really busy (hence the 2 sets of twins), and she has found peace with that. Read More…

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